Sponsorship of Sport by Tobacco and Alcohol Companies: a Review of the Issues
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منابع مشابه
Gambling on sport sponsorship: a conceptual framework for research and regulatory review
Commercial gambling providers (CGPs) have recently intensified the promotion of their products and services through sport sponsorship. Consequently, gambling products and services now gain substantial exposure to large audiences via media broadcasts of sport. Due to the mainstream appeal of some sports, television audiences and fan-bases can include youth, at-risk and problem gamblers, who may ...
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